My last column was about hyped trends. There are other industry trends that don't get all the hype but are happening quietly. These trends are taking hold because they either extend the business value of a company's data by leveraging their business intelligence (BI)/data warehousing (DW) investments or they are enabling more cost-effective delivery of information to businesses. Surprisingly, no software or hardware company directly benefits from some of the trends, which explains why they are happening without much buzz.
>>> Read the rest of my article More Trends in Data Integration on the DM Review site.
+Rick Sherman
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